Chrysler Test-Drives Marketing to Black Churches

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c. 2006 Religion News Service (UNDATED) Auto maker DaimlerChrysler is finding redemption _ and a valuable new venue for showcasing its vehicles _ in the African-American megachurch. Four of the nation’s largest black megachurches are breaking new ground in the worlds of marketing and religion by hosting test drives for Chrysler vehicles this fall. So […]

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