Tempest in a coffee cup

So perhaps you’ve heard about this kerfluffle over the keffiyeh involving quickie-dinner expert Rachael Ray, Dunkin Donuts and Yassir Arafat. No? Here’s the digest version: Ray (the creator of all those tasty 30-minute meals) is also the public face of Dunkin Donuts and recently taped an ad in which she was wearing a black-and-white scarf. […]

So perhaps you’ve heard about this kerfluffle over the keffiyeh involving quickie-dinner expert Rachael Ray, Dunkin Donuts and Yassir Arafat. No? Here’s the digest version:

Ray (the creator of all those tasty 30-minute meals) is also the public face of Dunkin Donuts and recently taped an ad in which she was wearing a black-and-white scarf. But a scarf isn’t always a scarf. Conservative bloggers, led by Michelle Malkin, said it looked eerily similar to the traditional Arab headdress worn by Yassir Arafat and generations of Palestinian militant liberationists. You can imagine where it went from there …

So now DD has pulled the ad. From the Boston Globe: Said the suits in a statement: ”In a recent online ad, Rachael Ray is wearing a black-and-white silk scarf with a paisley design. It was selected by her stylist for the advertising shoot. Absolutely no symbolism was intended. However, given the possibility of misperception, we are no longer using the commercial.”


Which prompted this little retort from Welton Gaddy, head of the Interfaith Alliance, who just returned from the Middle East: “Enough already. Have we really reached the point where we are associating wearing a scarf of Middle Eastern origin with terrorist sympathies? Should we apply this standard to everything that comes from the Middle East? Or are we only applying this standard to our wardrobe? If that is the case I would like to suggest that we stop wearing sweaters with hoods so as not to expose any sympathies for the unabomber.

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