Christian retailers seek federal probe of competitors

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(RNS) Christian retailers, long besieged by the lower prices available through big-box stores and online retailers, have asked the Department of Justice to investigate what they call “illegal, predatory pricing” by, Target and Wal-Mart. The CBA, the umbrella group for the Christian retail industry, is especially worried about pre-sales of new books by popular […]

  • Sara Hann

    YES!!! This needs to be done. I hope with all my heart that the Dept of Justice will step up to the plate and do a full fledged investigation! It’s great for these huge mega retailers who can afford to offer these below cost discounts on new Christian releases as loss leaders, but they are killing the independants. Between online shopping, mega retailers selling us out for loss leaders, and stuff like Zondervan pulled at Christmas by offering an exclusive product line to Walmart, it is no wonder so many independant Christian retailers are going under. It is tragic. We try so hard, and we do our best to offer our customers the best prices we can. But customers come in expecting amazon pricing (way below even cost), not understanding that if we don’t maintain at least a near industry pricing system, there will soon be no hometown Christian retail stores left, because we can’t survive. We want to help our customers get the resources they need, but we cannot help them if we cannot turn on the lights to open shop. We desperately need this legal intervention. monopolization of the markets by giants isn’t permitted in the computer technology industry, as the more recent debates have proven. it certainly should not be tolerated in this much less profitable (or profit-driven) industry either.