media campaign

$100 million media campaign depicts human side of Jesus in outreach to skeptics

By Adelle M. Banks — March 23, 2022
(RNS) — ‘We want people to be talking about Jesus and the gospel, and Christians having the opportunity to start conversations with people who've seen ads,’ said missiologist Ed Stetzer.

Enlisting SpongeBob and ‘Game of Thrones’ to counter anti-Sikh prejudice

By Adelle M. Banks — August 23, 2017
(RNS) — 'I'm obsessed with Star Wars,' says a turbaned man who appears in one of the videos that are part of the 'We Are Sikhs' media campaign.
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