James Emery White
Reaching Generation Z: A how-not-to guide for churches
By Jana Riess — December 6, 2018
Pastors and parents everywhere want to know how to reach Generation Z, now in their teens and twenties. But this self-congratulatory guide by a megachurch pastor is not the way to go about it.
Forget millennials. How will churches reach Generation Z?
By Jonathan Merritt — May 1, 2017
A new generation of young people is forcing churches to radically rethink ministry, evangelism, and apologetics.
Pastor: Christians should drop ‘us vs. them’ mentality
By Jonathan Merritt — May 12, 2014
70% of James Emery White's church's growth comes from previously unchurched people. He shares why other churches aren't convincing or capturing non-believers.
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